• Are day-to-day responsibilities taking away from the big
picture of our business?

• Do you find your company not executing efficiently?

• Are you missing out on family time?

• Is there never enough time to get things finished?

• Do you feel like an employee at your own business?

• Is work a complicated maze of to-do lists and concerns?

Did you know?

Only 15% of companies effectively execute on their strategy?

Companies die at 2X the rate they did just 25 years ago?

Companies with healthy cultures are 3X as profitable as companies with unhealthy cultures?

30% of employees are actively looking for a better job

There is a better way

The Love to Work System will help you win! 

Best Business Practices


Unique Strategy for your Business


Done for Your Accountability


Digitally Delivered Training & Digitally Monitored Execution


You Execute and Win, Guaranteed!

We use the following mechanisms to implement the Best Business Practices and your Unique Strategy in your business over 12-15 months.

Awareness of Self, Team and Strategy

Accountability to Execute Best Practices & Strategic Performance

Aggregation of Marginal Gaines

Coaching at all Levels of the Business

Transformation through Tools

Get instant access to the LOVE to Work Tool Box



The Love to Work Manifesto 

We believe when a Business Owner Wins the whole team wins

We believe when employees love to work productivity and happiness increase 

We believe nearly every SME can double in profits without significant staff increases

We believe everyone can improve

We believe values are more important than skills (but skills are necessary) 

We believe a business should improve the lives of employees 

We believe the best leaders are servants 

We believe winning feels good

We believe when a business wins everyone enjoys life more

We believe all employees should receive regular coaching

We believe work can be fulfilling and rewarding if there is clarity and accountability 

We believe business owners, managers, and executives must receive regular coaching

We believe everyone should be accountable for activities and results to someone

We believe when we understand and connect with one another life is better

We believe toxic leaders suck- Literally; they suck life, health, and energy from their team

We believe you have to be teachable to grow

We believe every team member should tweak their job for maximum happiness 

We believe when we tweak our jobs for maximum happiness, maximum productivity results

We believe discipline brings freedom

We believe decisions should be pushed as close to the problem as possible 

We believe in developing everyone at all levels of the business

We believe the #1 key to an individual’s sustained success is to stop doing things you don’t like doing.  

We believe in managing energy more than time

We believe in doing less, then obsess 

We believe clear vision (goals) and discipline in execution = success 

We believe organizational health is a force multiplier of collective smarts 

We believe organizational health trumps smart people over time

We believe everyone must be able to engage in real conversations around real issues for the team to be healthy 

We believe the greatest leaders have the smallest ego

We believe the best leaders have the biggest ambitions, channeled through the company or organization

We believe we should be bold in vision, strategic in planning, disciplined in execution 

We believe that believing in others is one of the most powerful forces in the universe

We believe you get what you measure and incentivize 

We believe gratitude changes our attitude

We believe feedback and reflection open the door to personal transformation.  

We believe bad leaders can ruin great people and great leaders can pull the best out of average performers. 


The Love to Work Life Business System

  1. 1
    Clarify Your Vision We help to bring clarity to the vision you have for your company.  You also need a step by step plan to get to where you want to be.  It helps to have a road map of ways that others have grown their businesses while at the same time reducing stress overall in the business.
  2. 2
    Create a Healthy Culture.   Creating a healthy culture doesn't happen by accident. You need to be intentional in creating it.  We can help coach you into what are the best steps for you to take now to create a healthy culture . 
  3. 3
    Executing on the Strategic Plan   The statistics on businesses being able to execute on their plans are really bad.  Only about 15% of annual strategic plans are actually executed upon.  If you want to survive and thrive in 2020 and beyond you need to be ensuring that your team is executing on your strategic plan.  Being able to gauge what your team can accomplish and providing the resources for them to grow and succeed is your role as a leader and we can help you. 
  4. 4
    Execution   You still have do the work and fight the resistance you will no doubt face if you are trying to do something great but the Life Transformation Planner gives you a huge head start in actually getting things done.  
  5. 5
    Grow your Business   We all have different reasons for growing our business.  It's not always just sales, revenue and profitability that most of us our concerned about it but growth in those areas is usually a sign of doing other things correctly.  

Free Download
The Love to Work System Tool Box

Grab the Love to Work Tool Box and use some of the best practices it contains to help grow your business.

Buddy Rathmell  //  Founder

Hi, I’m Buddy Rathmell and I’ve been on both the stressed out, hopeless, overweight, going deeper into debt side of the entrepreneurial game to enjoying running my life, business and nonprofit in a way that brings me joy and allows me to have 100% energy focused on my clients and my family and moving towards my dreams.  Jump on a call with us today and see if we can help you and your business.

  • Worked in IT with a Fortune 250 Company

  • Worked as a Consultant for multiple Fortune 500 companies

  • Started Leadercast.com (Since Sold)

  • Certified as a Leadership Coach in 2009

  • Trained as a John Maxwell Certified Trainer

  • Birkman Personality Consultant Organizational Consulting and Training on 4 Continents

  • Has traveled to all 50 US States and 40+ countries

  • Started Stop Slavery to combat Modern Day Slavery

  • Wants to help you WIN as the CEO of your Business

Book a FREE Strategy Session

If you are stuck in some area of your business or just want someone to provide a listening ear and offer some encouragement and feedback book a FREE Strategy Session with Buddy today.  


Love to Work for Business is a process based on best practices to uplevel your whole business.  

Are you a entrepreneur, CEO or business owner looking to grow your business while at the same time experiencing less hours on the job. It’s actually possible when you implement the Love to Work system in your business.

Love to Work is all based on best in class business practices. We are using the premier personality test, The Birkman Method, as the foundation for our team building selection.

If you want to create a more strategic business that doesn’t require your attention 24/7 you need to implement systems into your business. Let us be your strategic partner for creating a strategic business.

Eric Ford

"We initially brought Buddy in to do a half day coaching training session with our executive leadership team. We were so impressed, we brought him back for a 1-day annual planning meeting. He was able to draw out of us in five hours what we had not been able to do ourselves in 6 years. Our team was reignited by the new strategy to reach our vision and implemented those changes over the last year. You won't go wrong bringing in Buddy for your Annual & Quarterly Strategy Meetings."

Eric Ford  //  Cru International

Mark Plummer 

"Buddy is an amazing facilitator which is why I bring him to help me with my own team each and every year. He has moved from advisor to friend and I actually consider him an extension of my own team. This year, in addition to the team building, strategic planning, and Birkman consultations, I asked him to emcee an event and give the opening address on the final day.  He always delivers.  I can't recommend him highly enough."

Mark Plummer  //  BAM Training Director

John Reimer

"I loved having Buddy as an advisor. The Birkman was so clear and helpful I had my wife and our church staff take the assessment as well. One very practical impact in my life resulted in our moving to a different home.
The Birkman made it very clear that I am 'Energized' by beauty and our Ocean view has been so helpful to us every day. I loved the insight Buddy and the Birkman have provided.
Highly recommended!"


The 8 Step Process will leave your team enjoying their work more.  In fact, we call the initial process of working on organizational health, “Love to Work.”  The clarity the system brings to your team helps them to align with what is most important for the business to accomplish to reach its full potential.

How does it work?

We connect with each business to see what particulars are most important for your business right now.  If nothing stands out as critical or foundational to keep us from starting on the general work flow it looks like the three step process below.  


1. Owner Gets Clear on Personal and Business Vision.
2. Executive Team brought into discussion. Fills out survey.
3. Entire team brought into discussion. Fills out survey.


4. Start Love to Work process for entire team.
5. Leadership Team begins work on Foundational documents &
Regular meeting flow set and scheduled for the entire company.


6. Begin to Execute on Rockefeller Habits using AlignToday software.
7. Standard Operating Procedures created across organization.
8. Continue for 12-15 months until Rockefeller Habits fully engrained in organization.

FREE Training Webinar

To Help you bring the Love to Work process into your business

You can...

Be Bold in Vision
Strategic in Planning
Disciplined in Execution

In Short...You Can WIN!

© 2019, Love to Work.co

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